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Tag Archives: tactics
Duncan Hines almost had it right with QR code on TV commercial (that’s right — almost)…
Somewhere out there a great app is being ignored by too many people because the QR code in the television commercial was so easy to miss… Continue reading
Tagged Direct Marketing, QR Code, Quick Response Code, tactics, thought leadership
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Planning Like a SWAT Team Leader Can Improve Your Marketing Creative Product
I find many marketers still planning creative development time the same way they did years ago. There’s room to improve the approach, if we look outside our industry… Continue reading
Posted in business, Creative, Marketing, Training
Tagged Charles Heal, Creative Direction, Creative Process, Direct Marketing, marketing, marketing agency, Marketing Management, Tactical Planning, tactics
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